Shipfound

Your coding agent ships features. Shipfound makes it ship customers.

Shipfound turns Claude Code or Codex into your growth engineer. It checks what you have access to, fixes your site for Google and AI search, ships blog, glossary and comparison pages as pull requests, gets your pages indexed on Google and Bing, and installs tracking that shows when GPTBot, PerplexityBot and ClaudeBot read your pages and when ChatGPT sends you a visitor. The Shipfound server checks every result itself, and labels each one Verified or Claimed.

This repo is the plugin for both hosts: one skill with its routines, the /shipfound:* commands for Claude Code, the Codex plugin manifest, the MCP server config, and crawler beacon snippets. The data, verification and results app live at https://www.shipfound.co.

Install

Pick your agent. Both get the same skill, the same routines and the same remote MCP server, and both sign in once per machine.

Claude Code

claude plugin marketplace add shipfound/shipfound
claude plugin install shipfound@shipfound

Then open a new Claude Code session in your site's repo and run /shipfound:audit. From then on, start each day with /shipfound:grow: it checks what changed and what is still failing, then offers one move. The shell commands work for every Claude Code surface (terminal, VS Code, Cursor, desktop). In the terminal CLI you can also install from inside a session with /plugin marketplace add shipfound/shipfound and /plugin install shipfound@shipfound.

Sign in once: the first Shipfound command opens a sign-in page on shipfound.co in your browser. Pick your site and choose Allow; that session carries on, and every later session on this machine starts signed in. One sign-in covers all your products: each session works on the product whose repo it is in. The plugin keeps a random secret for this machine in the macOS Keychain (elsewhere in ~/.config/shipfound/device, readable only by you) and sends it with each call; Shipfound keeps only its hash. To sign out on this machine, run sh scripts/device.sh forget from the plugin folder; to sign out everywhere, revoke the key in the results app (Settings, MCP connection).

Codex

codex plugin marketplace add shipfound/shipfound
codex plugin add shipfound@shipfound
codex mcp login shipfound

codex mcp login opens your browser to sign in (OAuth). Then start a new Codex thread in your site's repo and ask: "Run the Shipfound audit." From then on, start each day by asking: "What should I do today?" In the ChatGPT desktop app you can also install it from Plugins once the marketplace is added; it shows up under Shipfound.

Codex has no plugin slash commands, so you ask in words ("fix the site", "get us indexed", "status") and the skill runs the matching routine. To call the skill by name, type $shipfound:shipfound.

MCP server only (no plugin). If you would rather not install the plugin:

codex mcp add shipfound --url https://api.shipfound.co/mcp
codex mcp login shipfound

Then copy AGENTS.md into your repo. Full steps: docs/codex.md.

Sign in with an API key instead

For CI or a machine without a browser, make a key in the Shipfound app (Settings, MCP server; it starts with wl_). Each key carries a daily credit cap.

• Claude Code: add the server with the key as a fixed header, and use it in place of the plugin's server (turn that one off in /mcp; the skill and routines keep working):

  claude mcp add --transport http shipfound-key https://api.shipfound.co/mcp --header "Authorization: Bearer $SHIPFOUND_API_KEY"
  

• Codex plugin: the plugin's server signs in with OAuth only. Add codex mcp add shipfound-key --url https://api.shipfound.co/mcp --bearer-token-env-var SHIPFOUND_API_KEY with SHIPFOUND_API_KEY exported, and turn the plugin's server off (docs/codex.md).

• Codex, MCP server only: codex mcp add shipfound --url https://api.shipfound.co/mcp --bearer-token-env-var SHIPFOUND_API_KEY, with SHIPFOUND_API_KEY exported.

Point at another server

• Claude Code: the MCP server defaults to https://api.shipfound.co/mcp. Set SHIPFOUND_API_URL to use another API origin (staging, or http://localhost:4000 when developing Shipfound itself); the plugin appends /mcp/plugin.

• Codex: the plugin's server URL is fixed (Codex does not expand variables in plugin config). For staging or local work, add your server by hand (codex mcp add shipfound-dev --url http://localhost:4000/mcp) and turn the plugin's server off in ~/.codex/config.toml:

  [plugins."shipfound@shipfound".mcp_servers.shipfound]
  enabled = false
  

Routines

Each routine is a file in skills/shipfound/routines/. Claude Code runs it as a command; in Codex you ask for it.

You need two: /shipfound:audit on day 1, then /shipfound:grow every day after. Grow reads what happened since your last session, what is due to verify and what is still failing on your live site, then offers the one move worth making, with its price. It does not offer the same move two days running, and a move you decline waits a week. The rest are there when you want something specific.

Claude Code	Codex: ask	Does
/shipfound:grow	"What should I do today?"	Every day: what changed, what is due, what is still failing, then one move to make. Start here after the audit
/shipfound:login	"Sign in to Shipfound"	Checks you are signed in and tells you how if not (once per machine). Other commands do it for you when needed
/shipfound:audit	"Run the Shipfound audit"	Access audit of 11 areas (repo, hosting, Search Console, Bing, Gmail, Reddit, X, GitHub, tracking, assets, marketplace fit) and the first baseline visibility run
/shipfound:plan	"What should I do next?"	The ranked queue for this week, built only from what the audit found open
/shipfound:fix	"Fix the site"	Tracking first, then site fixes as one pull request per theme
/shipfound:write <type>	"Write a glossary page about X"	One glossary, answer, comparison, alternatives or long-form page, gated and opened as a PR
/shipfound:convert	"Is our home page clear? Can visitors get to signup and pay?"	Your home page read line by line the way a first-time visitor reads it, and every button followed to signup and payment, on a phone too, stopping before any form or payment. What loses a visitor fixed as one PR, with copy from your own words. Free
/shipfound:offer	"Make a founding offer"	A founding price, lifetime deal or pre-order for your first customers. You set every number; your agent ships the page and fills the discount in your payment dashboard for you to save. Boosts on X lead with it
/shipfound:build <tool or skill>	"Build a free tool for our site"	A free tool your buyers search for (a checker, generator or calculator), no signup, one link to your product, as a PR; or an agent skill for your product that coding agents install with one command, published by you
/shipfound:index	"Get us indexed"	Sitemap and IndexNow key by PR, then sitemap submits and Request indexing in your browser
/shipfound:status	"Shipfound status"	Credits, what shipped, what is verified and what is still claimed, then what you can do next

Supported stacks for pull requests: Next.js, Astro, Nuxt, SvelteKit, Hugo and plain HTML. Other stacks get the audit, indexing and analytics, and no code changes.

What it never does

• Never posts, publishes or sends without you. It fills the box; you press the button.
• Never merges code. Every change is a pull request on its own branch, with a preview.
• Never uses accounts you don't own, and never creates accounts for you.
• No fake reviews, testimonials or quotes.
• No karma farming, warmup automation or vote manipulation.
• No bulk email. Gmail drafts only, one to one, at most 20 a day.
• No Wikipedia or Wikidata edits about you or your competitors.
• Never calls something done until the Shipfound server has checked it live.

Pricing

Your agent's work runs on your own Claude or ChatGPT subscription. Shipfound credits pay for search data, AI visibility runs and verification; tracking and analytics never cost credits. Free includes the audit, one baseline visibility check, 20 credits to start and 20 more every month. The agent states the price before any step over 5 credits and waits for your yes. Plans and prices: https://www.shipfound.co. Our own numbers, every answer included: https://www.shipfound.co/proof/shipfound.

Privacy

• The agent works on your machine. Your code is not uploaded to Shipfound; only what the agent records through the MCP tools is sent (the audit result, URLs of PRs, pages and listings, and drafts you check with check_content).
• Browser and Gmail work happens in your own Chrome (Claude in Chrome, or the Codex Browser plugin with its Chrome extension) and through your own Gmail connector. Shipfound never sees your passwords or cookies.
• tracking.js is cookieless by default: it stores nothing in the browser and the tracker drops the IP after deriving a daily visitor id. Attribution mode keeps a first-party id for 13 months and needs consent where the law requires it. Whether you need a banner depends on where you and your visitors are.
• The crawler beacon sends only requests whose user agent is on the crawler list in snippets/crawlers.json. Requests from people are never sent by the beacon.

Repo layout

.claude-plugin/plugin.json        Claude Code plugin manifest
.claude-plugin/marketplace.json   the "shipfound" marketplace for Claude Code
.codex-plugin/plugin.json         Codex plugin manifest (skills, MCP server, listing)
.agents/plugins/marketplace.json  the "shipfound" marketplace for Codex
.mcp.json                         the remote MCP server for Claude Code (HTTP, signed in once per machine from the chat)
skills/shipfound/SKILL.md         the growth engineer skill, shared by both hosts
skills/shipfound/routines/        one procedure per routine (audit, fix, write, ...)
skills/shipfound/references/      audit, fixes, content, tracking, verification, PR playbooks
skills/shipfound/agents/          Codex skill metadata
commands/                         the /shipfound:* commands (Claude Code), each starts a routine
snippets/                         crawler beacons for Astro, Nuxt, SvelteKit, Vercel, Netlify, Cloudflare, nginx and Caddy
assets/icon.svg                   plugin icon
AGENTS.md, docs/codex.md          Codex with the MCP server only
scripts/validate.mjs              checks this repo (node scripts/validate.mjs)

Next.js sites use the npm package @shipfound/next for the beacon.

License

MIT